Chart Notes

Values aren't vague principles we circle on a spreadsheet at therapy.

They're lived.

They drive us.

They guide our decision-making…

And they SIGNIFICANTLY impact our purchasing decisions.

When you really hone in on your audience's *va

When you're ready to boost your marketing ROI, attract higher-quality (and higher-value) patients, and be recognized as the industry leader you are... you know where to find us.
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#medspamarketing #medspalife #aestheticmed #aestheticmedicine

Patients don’t KNOW who the true experts are

So they move towards injectors who FEEL like authorities.

Injectors who:
→ speak with conviction
→ explain things in terms they can understand
→ connect with them emotionally
→

“I did not realize how intense it would be.”

Website copy IS figure-out-able.

It's just not QUICKLY figure-out-able.

You can write high-converting SEO-optimized website copy... with LOTS of time and practice and mentorship.

(And a h

What you say in your Med Spa's marketing determines how you are PERCEIVED by potential patients.

When patients perceive you as an authority figure they can trust, they
A) flock to your business, and
B) stay with you for years.

If you want to be

HCPs often think that patients will trust them more if they just *prove how qualified they are.*

That if they point to enough accolades, and have enough certifications under their belt, patients will see that they’re different: better.

But y

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Website Copywriting and Marketing Content Writing for Medical Spas, Dermatologists, therapists, estheticians, and evidence-based wellness professionals.

Located in Wilmington, North Carolina, and serving clients nationwide.